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What Happened to Soap Operas in Nigeria?

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What Happened to Soap – What Happened to Soap…

What Happened to Soap – Have you ever wondered…

Have you ever wondered where our favourite soap operas are today? Well, we’ll be exploring the decline of soaps in Nigerian TV.

Soap operas once ruled Nigerian television with an iron fist. From the late ’80s to the early 2000s, they were an unmissable part of family life. Families gathered around the TV to watch gripping tales of love, betrayal, ambition, and heartache unfold in iconic shows like Super Story, Fuji House of Commotion, and So Wrong, So Wright. These dramas didn’t just entertain; they set trends, inspired water-cooler conversations, and shaped cultural narratives.

But these days, the era of Nigerian soap operas seems like a distant memory. The question is: what happened? Have soap operas, once a cornerstone of Nigerian television, lost their charm? More importantly, has the quality of local soaps dropped, or has the audience simply evolved past them?

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Production quality may not have been top-notch by today’s standards, but these soaps had our hearts. They were powered by compelling storytelling, unforgettable characters, and actors who brought authenticity to every role. Who could forget the chaos and family drama in Fuji House of Commotion?

READ ALSO: Here’s why Asabawood will never lose its audience 

The Decline: What Went Wrong?

Fast forward to today, the Nigerian soap operas look very different. While a few shows still hold the fort like Tinsel, the others have either gone extinct or the buzz has drastically reduced. Let’s explore some of the possible reasons for these. 

Shift in Audience Preferences

Audiences today have access to an overwhelming variety of content, from streaming platforms to international TV shows. Compared to glossy Netflix dramas or the adrenaline rush of reality TV, traditional soap operas can feel slow-paced or outdated.

Budget Constraints

Back in the day, soap operas were a priority for Nigerian TV stations, which allocated decent budgets to their production. Now, with the rise of movies and high-concept TV shows, soaps often suffer from underfunding, leading to rushed scripts, poor production quality, and lackluster performances.


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Stiff Competition from Streaming Services

The rise of streaming platforms like Netflix, Prime Video, and Showmax has given Nigerian audiences access to high-quality content at their fingertips. Soap operas, traditionally aired on local TV channels, struggle to compete with the polished offerings of these global giants. However, some of these streaming platforms like Showmax have acquired some of these soaps, like Tinsel.

The Rise of Nollywood

As Nollywood grew into a global powerhouse, the focus shifted toward producing films and series with cinematic appeal. Many talented writers, directors, and actors moved from soaps to feature films or streaming series, leaving a gap in the soap opera talent pool.

Are Nigerian Soap Operas Truly Dead?

While soap operas may no longer dominate as they once did, it would be unfair to declare them dead. Instead, they’ve evolved, and not always for the better. Shows like Tinsel have attempted to keep the genre alive with updated formats and modernized storytelling.

The world has changed, and so has the way we consume content. Yet, the emotional power of a good soap opera remains timeless. For Nigerian soaps to thrive again, they must adapt to the demands of modern audiences while preserving the authenticity that made them great in the first place.

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‘She’s dying’ – Zicsaloma accuses LUTH of medical negligence towards his cancer-stricken mother

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Nigerian comedian and content creator, Zicsaloma, has publicly condemned the Lagos University Teaching Hospital (LUTH) over gross mistreatment and neglect of his mother, who is currently battling cancer and undergoing chemotherapy.

In a distressed Instagram video, the skit maker, real name Aloma Isaac Junior, detailed a harrowing ordeal, claiming that hospital personnel at LUTH refused to admit his critically ill mother despite the urgency of her condition.

According to him, she had recently developed severe post-chemotherapy complications that prompted a desperate dash to the hospital. But rather than receiving emergency care, she was allegedly denied access at the gate and left unattended.

“She’s a skeleton of herself,” he said emotionally. He revealed that when they arrived at LUTH, she was not only turned away but also made to wait for hours outside the gate. “Do you know when we took my mum to LUTH, the hospital refused to let her in?” he said. “They now pointed us to a test centre beside LUTH, where we should go and do it. We now took the result back to the hospital. They refused to let my mum in.”

According to him, the hospital claimed only a doctor could authorise entry. But when one was finally called to assess the situation, he “literally walked out,” refusing to assist. “She cannot even stand. I literally backed my mum.”

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Zicsaloma slammed what he described as a lack of compassion in Nigeria’s medical system. “Our medical team, the doctors of Nigeria, are terrible.” He added, “If you see my mum, she is a skeleton of herself.”

Frustrated and heartbroken, the skit maker painted a grim picture of the situation. “If somebody is ill in this country, the person can just die. You are seeing a lifeless woman. That cannot stand.”

He concluded his emotional outcry with a strong criticism of the healthcare system, saying, “These hospitals, they need to be checked.”

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‘There is no forgiveness’: Seyi Law on why he can never support Peter Obi

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Nigerian stand-up comedian, Oluwaseyitan Lawrence Aletile, popularly known as Seyi Law, has said he can never support Peter Obi, presidential candidate of Labour Party (LP) in the 2023 general elections.

The funnyman made the revelation in a recent interview on the Teju Babyface show, saying the former Anambra State Governor can never have his forgiveness.

Seyi Law pinpointed the actions of Peter Obi’s supporters, the Obidients, as the reason why he holds a grudge against him.

He claimed Obidients insulted his wife and children because he backed President Bola Tinubu while Peter Obi stood by and refused to call them to order while also failing to admit that his supporters attacked those who did not support him.

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He argued that the former Anambra governor’s “failure” to condemn the actions of his supporters makes him “unfit” for his support.

Furthermore, Seyi Law likened the Obidient movement to a “cult” that doesn’t “support free thinking”.

He added that Obidients crossed personal boundaries by going after his family and it is one thing he finds “unforgivable”.

“The moment you cross that boundary from me to my children, mother, and wife, there is no forgiveness. That is why there is nothing on earth that Peter Obi can do that will make me support him,” Seyi Law declared.

“They attacked my children and my wife. As long as Peter Obi does not call them to order and he keeps denying that they are doing that, he will never get my support. Let Peter Obi wear the garment of Jesus Christ today, he will never get my support.


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“Hate or love me, my personal way of life is between me and God. Any organisation that does not support free thinking is a cult. I do not feel down at all because when you talk too much, I swear to you.

“One of the good things that God has done for me is that my anger does not last long. Personal anger for me does not last long. The only place it lasts long is when you leave me and attack my children, mother, and wife.”


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Portable turns trial into music, teases new single following Saheed Osupa ordeal

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After his recent release from detention. Street hop star Portable is back to doing what he loves which is making music that documents his reality.

The singer has teased a new song just days after being released from detention following his arrest over a criminal defamation petition filed by Fuji icon King Saheed Osupa.

In a post on his Instagram page, Portable teased the song titled ‘Oni Reason’ on which he alluded to his recent legal ordeal in Kwara state and claimed the journey of his life is divinely orchestrated.

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A post shared by Elizabeth Joyce (@portablebaeby)

The song follows his trend of making music from his legal trials and ordeals. Following his arrest by the Ogun State Police, who declared him wanted for assaulting government officials, Portable announced the EP ‘Most Wanted’.

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