Lifestyle
#EmpowerHERwithShopProtect: emPLE Launches IWD Campaign to Support Nigerian Businesswomen

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In line with International Women’s Day 2025 and its theme #AccelerateAction, emPLE, a leading force in Nigeria’s financial services sector, launched the “Empower HER” campaign, an initiative aimed at providing financial security for businesswomen who play a vital role in sustaining local markets.
As part of the campaign, emPLE is offering free 1-year ShopProtect insurance to female entrepreneurs, ensuring their businesses remain protected against unforeseen risks. Their journeys, marked by resilience, challenges, and the realities of running a business have been captured in a powerful documentary, Watch here.
With risks like fire and theft posing constant threats, ShopProtect provides a vital safety net, allowing these women to focus on growth with confidence.
ShopProtect is designed for business owners with shops, offering accessible and affordable coverage that guarantees stability in times of uncertainty.
The “Empower HER” campaign underscores emPLE’s commitment to financial inclusion and security, reinforcing its role in supporting small businesses and driving long-term economic resilience.
For more information on ShopProtect, click here.
About emPLE
emPLE is a leading financial services company dedicated to providing insurance and investment solutions to retail and corporate clients across Africa. At emPLE, our purpose is to empower Africans by providing innovative financial solutions that enhance their freedom, security, and prosperity. We believe that true empowerment comes from providing not just access to financial products but also the knowledge and tools necessary for our customers to make informed decisions and achieve financial independence.
For more information about emPLE, visit: www.emple.group

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Lifestyle
The Salary Struggle: Stretching ₦200k in an ₦800k economy

Published
3 hours agoon
June 16, 2025By
Julie
Let’s be honest, making ₦200,000 a month in today’s Nigeria feels like trying to quench a house fire with a sachet of water. It’s not that ₦200k used to be a bad salary.
A few years ago, it was decent. Respectable, even. But in 2025’s economy, where the prices of everything are rising at an insane level, it’s now challenging to manage any level of pay.
So we’re not surprised to hear how much you’ve struggled to at least push your 200k salary to get to the middle of the month.
Well, we’re here to help you provide tips that can help you tighten your already tight budget more, so that your salary can pull you through the month.
ALSO READ: Salary Don Enter: How to make it last beyond 2 weeks
But before we go on, let’s see what life looks like for the average Nigerian trying to stretch ₦200k in an ₦800k economy?
Rent
If you live in Lagos or Abuja, you already know rent is no joke. A “decent” one-bedroom apartment in a safe, fairly central location? Anywhere from ₦500k to ₦1 million per year. That’s at least ₦41,000/month – if you’re lucky enough to be on a payment plan. Unfortunately, most Nigerian landlords don’t make monthly plans, which makes it even more difficult.
Feeding
Let’s say you try to eat modestly, cook at home, buy in bulk, and avoid the temptation of chicken and chips from the “new lounge down the road.” You’ll still spend around ₦30,000 – ₦50,000 a month – if you’re highly disciplined and know where to get the cheapest onions. But well, even this depends on how modest you can be.
Transport
Whether you’re hopping on a danfo, keke, or bolt-ing to work, you’re burning money daily. Fuel price hikes have made even “short” trips expensive. A modest daily commute can now set you back ₦500–₦1000/day, which adds up to ₦20,000–₦30,000/month.

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So you see, there’s no easy way out of it. Add other expenses like subscriptions, bills, and weekend flex, and you can see how unrealistic living on a 200k monthly wage is. But there’s something you can still do. Below are some of the additional things people are doing to survive:
Side hustles: Freelancing, online gigs, buying and selling, influencing, Uber driving – anything to add to the pot.
Shared apartments: Two or three people splitting rent in a flat meant for one.
Sacrifice: Delayed gratification, secondhand everything, and the art of pretending you’re not hungry.
Credit culture: “Pay small small” is now a lifestyle, not just a slogan.
Conclusion
ALSO READ: How to stretch your salary until the next alert – without crying
₦200,000 is not poverty, but in today’s Nigeria, it’s barely surviving. The system is squeezing the middle class into exhaustion, and the worst part is, many don’t even complain anymore. We laugh about it online, send memes, and keep it moving. Because complaining doesn’t pay the bills.
If you’re doing it already without tangling yourself with so many debts, keep going. You’re the authentic MVP and deserve to be celebrated.
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Lifestyle
Married and still roommates? The Nigerian couple crisis no one talks about

Published
6 hours agoon
June 16, 2025By
Julie
In a society where weddings are grand, hashtags are trending, and couple goals are posted with soft music playing in the background, there’s a quiet crisis brewing in many Nigerian homes: couples who are married, but emotionally and intimately living like roommates.
They share a roof, bills, and maybe even children – but not dreams, conversations, or connection. It’s the silent epidemic no one tweets about. Because in Nigeria, once you’ve said “I do,” you’re expected to just figure it out, even when the spark is long gone.
Let’s talk about it
ALSO READ: Do children contribute to higher marital satisfaction for Nigerian couples?
The Picture Perfect Marriage That Barely Exists
Unfortunately, many couples have reached this unfortunate juncture, although it can be so hard to notice from the outside. After all, they still wear their matching outfits to church, pose together at weddings, and even send out joint gifts to their friends. But indoors, the communication continues to dwindle.
Affection is at an all-time low, and no emotional attachments. Just a polite partnership because both parties can’t leave. They’ve become roommates, and no longer the soulmates they used to be.
But Why’s This Happening?
1. Cultural Pressure to Marry Fast
Society places more value on getting married than staying connected. Many people tie the knot because “it’s time,” not because they’ve built true emotional compatibility. By the time the honeymoon fades, they realise they’re sharing a life with someone they barely know how to talk to.
2. Emotional Illiteracy
Nigerians are raised to be strong, not soft. From a young age, men are told not to show emotions, and women are told to “endure.” The result? Adults who can’t have vulnerable conversations. So when problems arise in the marriage, they shut down and drift apart quietly.
3. Children Change the Game
Once kids enter the picture, many couples turn into co-parents, not partners. The relationship becomes all about survival – school runs, feeding bottles, PTA meetings – and the romance slowly suffocates under the weight of “responsibility.”

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So, What Can Be Done?
1. Communicate Beyond Chores
Communication is a lot and should be considered. Don’t just communicate because you have to communicate. Instead, communicate because you want to.
Ask, “How are you really?” not just “Have you paid the NEPA bill?” Create space for honest conversations, even when it’s uncomfortable.
2. Invest in Intimacy
Not just physical intimacy, but emotional closeness. Take a walk. Go on a no-kid date. Cuddle. Laugh. Remember what made you choose each other and talk about them every once in a while. This way, you’re recreating the spark that once connected you.
3. Normalise Counselling
Therapy isn’t for the broken – it’s for the brave. Even a few sessions can help couples reconnect. Let’s remove the shame around seeking help and do it when the need ever arises.
ALSO READ: Therapy in Nigeria: Luxury or necessity?
4. Stop Performing Marriage for the Public
Social media pressure is real, but don’t let the need to “look happy” replace the effort it takes to be happy. It’s okay to pause and work on your relationship in private.
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Lifestyle
Aave eyes $100, Hedera seeks momentum & BlockDAG's $600M presale target gears up for market domination with 2M miners

Published
15 hours agoon
June 15, 2025By
Julie
Is Aave (AAVE) bullish prediction still on track after holding above $95, or will Hedera (HBAR) price climb fizzle out under weak volume? AAVE shows signs of strength with a structure that seems ready for a move up, while HBAR struggles to gain momentum despite oversold conditions. Both coins have mixed signals, leaving traders debating their next moves.
Meanwhile, BlockDAG (BDAG) has locked in its roadmap for real growth. The GO LIVE announcement isn’t just another update; it’s a full-scale ecosystem reveal.
With a $600M presale target, 20 confirmed exchange listings, and over 2 million X1 miners, BlockDAG is setting itself up to dominate this cycle. The current $0.0018 presale price won’t last long, so now’s the time to pay attention. This isn’t just talk, it’s execution.
Aave (AAVE) Bullish Breakout Looming
Aave (AAVE) is holding strong in the $95–$98 range, showing resilience after last week’s dip. This strong base is setting up AAVE for a potential breakout above $100, which could trigger a swift move toward $112–$120, especially with increased volume and momentum in the DeFi space. Analysts are watching closely as AAVE’s fundamentals remain solid, with high on-chain activity and robust lending pool usage.
The technical structure supports the idea that AAVE is gearing up for its next leg up. RSI and MACD are flattening but still favour the bulls. A push above $100 could be the catalyst that propels AAVE to one of the hottest DeFi leaders this season. Keep an eye on this one – the setup is clean and ripe for a move.
Hedera (HBAR) Price Struggles for Momentum
Hedera (HBAR) has climbed to around $0.159, but the price action is lacklustre. Despite a 4% gain over the past week, indicators like CMF and BBTrend point to lingering weakness, with low volume and RSI dropping to oversold levels. HBAR is testing key support between $0.153 and $0.178, and a breakdown could send it down to $0.124.
For HBAR to break out of this range, it needs to push through resistance at $0.182–$0.20. If it can reclaim that zone, a move toward $0.25 could be on the cards. Watch closely: a shift in volume and sentiment could ignite a fast-moving rally, but without it, HBAR may remain stuck in its current range.
BlockDAG’s $600M Strategy Positions It for Market Domination
BlockDAG isn’t waiting for the market to catch up; it’s already on the move. The recent GO LIVE reveal showcased an aggressive six-week launch strategy that begins with the presale closure and leads to 20 centralised exchange listings. CEO Antony Turner has already made the call, and now it’s happening. From airdrops and vesting contracts to mainnet deployment, DeFi rollouts, and a community-ready launchpad, BlockDAG is going all in. This isn’t a theory, it’s full-on execution aimed at the top of the leaderboard.
The $600 million presale goal isn’t just a number to boast about. It’s how BlockDAG is funding massive liquidity provisioning across 20 exchanges, mining infrastructure for both ASIC and mobile devices, and scaling its decentralised applications (dApps). With over $304 million raised and 22.6 billion BDAG tokens sold, BlockDAG is firmly in Batch 29 of 45. The standard price is $0.0276, but the special $0.0018 offer is still available for a limited time.

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More than 2 million X1 miners are already on board, and with a testnet that’s proven its durability, BlockDAG is setting the stage to dominate this cycle. With listings already secured on MEXC, XT.com, BitMart, Coinstore, and LBank, this is only the beginning. The exclusive pre-listing on one exchange will kick off a week early, establishing price discovery before the full launch.
For those searching for a crypto project poised to lead in 2025, BlockDAG is far more than just a low-cap gamble. It’s fully funded, equipped with essential tools, backed by users, and executing its playbook now. The $0.0018 entry won’t last.
The Path Ahead
Aave (AAVE) and Hedera (HBAR) are showing promising signs, with AAVE holding strong above $90 and HBAR climbing toward key resistance. However, both projects still need confirmation before making significant moves. If you’re looking for more than just potential, BlockDAG is already in motion.
With its GO LIVE strategy, BlockDAG is delivering real progress, including timelines, airdrops, DeFi rollouts, and smart contract activation. Supported by over 2 million miners and a $600M presale target, BlockDAG is building its momentum. With just days left for the $0.0018 offer, this could be the crypto to dominate in 2025.
Presale: https://purchase.blockdag.network
Website: https://blockdag.network
Telegram: https://t.me/blockDAGnetworkOfficial
Discord:
_—_
#FeatureByBlockDAG
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